Services
Visual Direction
Client
Kimeraa
Location
Mumbai,India
Year
2026
about the client
Casa Nomad invited me to build a brand that honored the authenticity of Oaxacan artisans while appealing to a global audience. I crafted a rich, storytelling-driven identity, designed e-commerce experiences, and developed packaging that put the artisans’ work at center stage.
The idea for this project was to keep it simple yet brand it with the identity of the artist, Thus taking it to a very bold text based direction, envisioning the artist within it. The goal here, was to effortlessly make the visuals Bold, Striking, Branded and Timeless.
