SEXYREDD / COACHELLA
SEXYREDD / COACHELLA
SEXYREDD / COACHELLA
Tour Visuals - Direction
Tour Visuals - Direction
Services
Services
Visual Direction
Visual Direction
Client
Client
SexyRedd
SexyRedd
Location
Location
California, USA
California, USA
Year
Year
2026
2026
about the PROJECT
about the PROJECT
The Sahara Stage at Coachella is one of the loudest rooms in the world. Sexyy Red's debut performance there turned it into "Club Sexyy," with surprise appearances from Lizzo and Central Cee, a new album dropping mid-festival, and a set that trended globally within minutes.
We built visuals that held the chaos together, with bold, St. Louis-rooted imagery including nods to the Gateway Arch, and a large-scale presence at centre stage that matched the sheer scale of the moment.
The Sahara Stage at Coachella is one of the loudest rooms in the world. Sexyy Red’s debut performance there turned it into “Club Sexyy,” with surprise appearances from Lizzo and Central Cee, a new album dropping mid-festival, and a set that trended globally within minutes.
We built visuals that held the chaos together, with bold, St. Louis-rooted imagery including nods to the Gateway Arch, and a large-scale presence at centre stage that matched the sheer scale of the moment.
